About Douglas

Our Wealth Advisor Douglas Fluke, CFP® founded DSF Wealth Management LLC in 2006. He began his finance career in 1998 as an Investment Advisor with Paine Webber in Washington, DC, and later joined Legg Mason as an Assistant Vice President.

During his career, Doug has worked with large corporations to manage their Employee Stock Option Plans (ESOP) and Employee Stock Purchase Plans (ESPP), and partnered with nonprofits such as associations, foundations, and endowments to draft their investment policy guidelines and manage their investments. Today, he works primarily with affluent families and business owners to provide investment advice, retirement and estate planning, and develop tax and risk management strategies. His clients currently reside in twenty states.

Doug relocated his practice from the Washington, DC area to Atlanta, GA in 2009 and currently lives in the Chastain Park neighborhood with his wife, Lindsay, and their two children. He is a graduate of Skidmore College in Saratoga Springs, NY, where he was two-time captain of the Men’s Tennis Team, and earned his Bachelor of Science in Business.

Doug is a board member of Atlanta’s Youth Tennis and Education Foundation, which provides promising young tennis players the opportunity to reach their potential through a variety of after-school and summertime programs. He is also a board member of YMCA Camp High Harbour, and a member of both the Children’s Healthcare of Atlanta Will’s Club and the Buckhead Business Association. He enjoys tennis and golf, and any activity with his children.

Doug holds FINRA registrations 7, 63, and 24 through Cetera Advisor Networks, and his 65 through CWM, LLC, as well as Life and Health Insurance Licenses in several states. He is a CERTIFIED FINANCIAL PLANNER™ professional.

Favorite book:

The Millionaire Next Door

Favorite movie:

Shawshank Redemption

What motivates Doug:

The people who trust and depend on me

Favorite holiday:

Thanksgiving

Something on Doug’s bucket list:

To stay in glass floor overwater bungalow in Bora Bora

Place Doug would most like to visit:

Australia